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Session: Advanced Facebook Marketing For Authors

Format: Presentation

Audience: Advanced

Ricardo Fayet, Co-Founder of Reedsy,  gives an instructive and insightful look at Facebook advertising. The possibilities for authors on Facebook are now richer than ever. But the competitive space has tightened too — which is why it’s even more important to know the right ways to use the platform. If you want to up your Facebook ads game with established strategies and new ideas, then this workshop is for you. Reedsy’s Ricardo Fayet has years of experience running Facebook ads for authors and will be teaching some of the advanced Facebook ads targeting, creatives, and placements that have brought him success. On the menu: canvas ads, video view retargeting, pixel retargeting, and creative A/B testing.

Ricardo Fayet

Co-Founder of Reedsy

Ricardo Fayet is one of the founders of Reedsy, an online marketplace connecting authors with some of the world’s best editors, designers, marketers and website designers. A digital marketing enthusiast, he’s currently writing a book to help authors manage Facebook ads more efficiently. He’s also the author of several online courses on marketing as part of Reedsy Learning.


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